1. What is Monte-Carlo SBM?
Monte-Carlo Société des Bains de Mer (SBM) is the legendary company that owns and operates Monaco's most iconic and luxurious resorts. It represents the pinnacle of luxury in hospitality, fine dining, wellness, and gaming, centered around the iconic Place du Casino in Monaco.
2. The My Monte-Carlo Loyalty Program
The My Monte-Carlo program is the exclusive key to the SBM universe. This free loyalty program rewards you for every euro spent at SBM properties, from hotel stays and dining to spa treatments and gaming, unlocking exclusive benefits and experiences.
3. The Casino de Monte-Carlo: An Icon of Luxury Gaming
The crown jewel of the SBM portfolio, the Casino de Monte-Carlo is arguably the most famous casino in the world. A Belle Époque masterpiece, it offers a legendary gaming experience with French Roulette, Baccarat, and Poker in an unbelievably opulent setting.
4. The Casino Café de Paris
Located next to the main casino, the Casino Café de Paris offers a more modern and relaxed gaming atmosphere. It is famous for its massive collection of innovative slot machines and its vibrant, 24/7 energy.
5. Hôtel de Paris Monte-Carlo: The Palace of Palaces
Located on the Place du Casino, the Hôtel de Paris is a world-renowned palace hotel that has defined luxury since 1864. It offers unparalleled service, lavish suites, and direct access to the casino and the Thermes Marins Monte-Carlo spa.
6. Hôtel Hermitage Monte-Carlo
Just steps from the Casino Square, the Hôtel Hermitage is another Belle Époque masterpiece, offering a more intimate and discreet luxury experience with stunning views of the harbor.
7. World-Class Gastronomy: Michelin-Starred Dining
Monte-Carlo SBM is a global hub for fine dining. It is home to multiple Michelin-starred restaurants, including the legendary 3-star Le Louis XV - Alain Ducasse à l'Hôtel de Paris and the stunning Le Grill.
8. Legendary Nightlife: Jimmy'z Monte-Carlo
For over 40 years, Jimmy'z has been one of the most famous and exclusive nightclubs in the world. This iconic SBM venue attracts a jet-set crowd and the world's best DJs to its stunning lagoon-side location.
9. The Monaco Grand Prix Experience
Monte-Carlo SBM is at the heart of the Formula 1 Monaco Grand Prix. SBM properties like the Hôtel de Paris and the Hôtel Hermitage offer the most exclusive terraces and packages for viewing the world's most glamorous race.
10. Thermes Marins Monte-Carlo
This state-of-the-art, 6,600-square-meter wellness center is one of Europe's premier spas. Connected to the Hôtel de Paris and Hôtel Hermitage, it offers a huge range of preventative health and wellness treatments, a heated seawater pool, and a solarium with stunning sea views.
11. Planning Your Visit to a Monte-Carlo SBM Property
Reservations for hotels, restaurants, and special events are highly recommended, especially during peak season and major events like the Grand Prix. The official Monte-Carlo SBM website is the best place to book and explore packages.
12. Glossary of Monte-Carlo SBM Terms
SBM: Société des Bains de Mer. My Monte-Carlo: The free loyalty program. Place du Casino: The iconic Casino Square in the heart of Monaco. Michelin Star: The highest honor in fine dining.